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Web Marketing Resources

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I thought it would be helpful to create a resource page that you can always come to for all of your web marketing needs. I’ll add to it as I go, but you’ll notice that I will reference this page quite often.

I recommend bookmarking it for your reference and convenience.

Enjoy!

Design

  • WordPress: The #1 Blog Publishing Platform. Free and easily customizable with wonderful support. All of my blogs use WordPress.
  • Joomla: Free and easy to use CMS. Provides industrial strength CMS with hundreds of add-ons to customise it’s functionality.

Hosting

  • Site Ground: I was looking for a good host that had loads of caching options to make my websites load as quickly as possible. Originally I signed up for a Magento eCommerce website but soon added several WordPress websites too. Support is super-fast.
  • Bluehost: Easy to use, 1-click automatic WordPress installation, and excellent customer service. Highly recommended for your first site.
  • Total Choice Hosting: Great hosts, although they are not the cheapest around they offer great support and have really good forums.

Product Distribution & Shopping Carts

  • E-Junkie: It’s compatible with Paypal Standard, Paypal Pro, Google Checkout, Authorize.net, TrialPay, Clickbank & 2CheckOut. Works like a charm, very low price to use. Comes with a decent affiliate program for your products.
  • Clickbank: Another digital products retailer. Probably the most popular. Decently priced, but comes with an amazing affiliate program for your products.
  • Paypal.com: Paypal is just ok for selling your own products through them, but you’ll need an account anyways to configure with and accept payments from the above shopping carts.

Keyword Research

  • Market Samurai: The number one tool for keyword research available, hands down.
  • WordTracker Free Keywords Tool: Spits out a number for the popularity of a keyword of your choice. Search volume numbers can be compared to find the perfect niche, or to choose keywords for your blog posts.
  • Google Adwords Tool: A tool to help you decide what keywords to use for your Adwords campaigns. You can also check to see the popularity of certain keywords and the competition for ads for those keywords as well.
  • Seo Book Keyword Suggestion Tool: Another fantastic keyword research tool, with even more information and numbers to compare and select the perfect keywords.
  • Seo Keyword RankingAn excellent tool to keep track of the keywords you’re working on. Excellent interface and really easy to use.
  • Active Search Results (ASR) is an independent Internet Search Engine using a proprietary page ranking technology with Millions of popular Web sites indexed.

Email Subscriptions & Marketing

  • Aweber: The internet’s most powerful email opt-in service and email marketing/broadcasting tool.

Advertising Stuff

  • Google Adsense: Make money by placing relevant ads on your website that are generated from advertisers using Google Adwords. This is free to use, but you have to register for an account.
  • Google Adwords: If you want to begin advertising on Google, you can select keywords and locations and you pay each time someone clicks on your advertisement.

Testing Results

  • Google Analytics: Google’s free website tracking and analytical tool. A must have for anyone with any type of website.
  • Clicky: Clicky is just like Google Analytics, except it’s easier to use, and you can view how many people are on your site (and what they are doing) in real time! Your first site is free.
  • Google Optimizer: This is another free tool from google where you can test different webpages of the same content, only changing one or two things, so you can see which one works/converts best. It’s basically a website optimizer testing tool.

Outsourcing Work

  • Elance: Hired service for just about anything you can think of.
  • Odesk: Another outsource website for freelancers, IT companies, programmers and web designers from abroad.
  • 99Designs: This is a unique website that you can use if you need a logo design. It’s in a contest format. You submit the description of what you want, and designers will compete against each other to win money.
  • Virtual Staff Finder: Virtual Staff Finder is the best and quickest headhunter service on the web if you’re looking for high quality VAs for anything you want done by someone else for your online business. It’s run by Chris Ducker and I highly recommend it.

Books

Disclosure: Please note that some of the links are affiliate links and I will earn a commission if you purchase through them. These are all things that I have experience with that I am recommending because they are helpful and are companies that I trust, not because of the commissions that I may earn from you using these products. Please do not spend money unless you feel it’s for something you really need and will help you reach your goals.

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Thanks for taking the time to read my website and I hope to help you again soon!

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small business web designer
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Kevin Craighead
Kevin Craighead is a web design, AI, and SEO expert who has been building and optimising websites since 1997. As the founder of NetChimp, he specialises in creating high-performing, user-friendly websites and improving their visibility through effective SEO strategies. Known for his no-nonsense approach, Kevin avoids jargon and focuses on delivering measurable results for businesses across the UK.

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